Driven to deliver value
through measurable results.
Through a partnership with the Kansas City Chiefs, Blue KC was given an opportunity to sponsor a nine-unit iPad kiosk installation in the Sports Lab at Arrowhead Stadium. So our challenge was to create an iPad application that helped kids learn about health and wellness. So we put kids on the offensive. Each play begins with a question related to growing up stronger and healthier. Kids found out how well they answered by watching the ensuing play on the screen. The better their answer, the more yardage they gain. All it takes is one good call to get some momentum and then a touchdown.